Culture Wins


by Annie Isler

Culture Wins

New beginnings come with palpable energy and buzz.   Understated risks are met with excitement because the potential of our growth is vast.  Back to school, New Year’s, and birthdays are all times during the year that we are intentional about beginning again.  Our goal is to learn a new way of doing things.  We adapt our habits, routines, and traditions to align with a new normal, a new culture.

The culture of athletics involves routines, a shared mindset, terminology, and a wardrobe.  Athletes have tells.  Some include wearing a hoodie with a name embroidered on it, carrying a water bottle, planning the day around physical activity, or striving to be the best in whatever you do…all influences from the culture of being an athlete.   Academic success, character development, and the ability to serve a team are all generalities ascribed to athlete culture.

 The negatives of athletic culture could include groupthink, unquestioned traditions, societal pressure, and unreasonable performance expectations.  The normatives of an environment dictate what’s acceptable.  Ensuring that the modeling and values of a group or organization promote inclusion, respect, and positive growth are key.  Over time, the culture created by value rich people execute a vision for growth; the best way of doing things big and small.




Annie Isler
Annie Isler

Author

Annie Isler is a women’s basketball coach, most recently serving the Minnesota Lynx as their Player Development Associate. Over the last seven years, Isler has coached at the high school, collegiate, and professional level. She is a 2009 graduate of Carleton College, where she lettered 4 times in basketball and served as team captain. Isler is a native of Minneapolis.